Quick Facts

• SCAG'S latest report shows that San Bernardino County has seen a full post-pandemic recovery in the arts, entertainment, and dining sectors. The Downtown Renaissance is in full swing with the opening of Stage Red, and our downtown revitalization means these numbers will only continue to grow.
• Homeownership rates for younger households- those  in their mid-20s to mid-40s-exceed pre-pandemic levels and stabilized over the past three years, revisiting a downtown trend since 2006. With affordable housing options and a growing, family-friendly community, Fontana is opening doors for first-time homebuyers. 

Source: SCAG.ca.gov

Demographic Information

• ACS Population Summary (PDF)
• Business Summary (PDF)
• Community Profile (PDF)
• Graphic Summary (PDF)

Downtown Market Study (PDF)

Leakage Study

• Consumer Demographics 1 (PDF)
• Consumer Demographics 2 (PDF)
• Economic Profile 1 (PDF)
• Economic Profile 2 (PDF)
• Gap Analysis 1 (PDF)
• Gap Analysis 2 (PDF)

Labor Market Study

• Fontana Employment Trends Report 2025.04 (Source: Beacon Economics)
• Fontana Employment Trends Report 1-23-25 (Source: Beacon Economics)
• Fontana Employment Trends Report (Source: Beacon Economics)
• Fontana November Employment Trends Report (Source: Beacon Economics)

Traffic Study

• Traffic Court Map (PDF)
• Traffic Volume Map (PDF)
• Market Radius Profile (PDF)
• 1,3,5 mile Radius Map (PDF)
• Nearby Restaurants (PDF)
• Traffic Map Profile (PDF)